LashMi started with my own disaster. One Christmas I burnt my lash extensions, and I couldn’t get them fixed in time to save my life. Between running a business and raising two teens, I had no spare hours for salon appointments, and I hated the patchy, uneven look while I waited.
ABOUT LASHMI
Beautiful lashes,
built for real life.
LashMi was born from a real problem. We make pre-glued, press-on lashes for women who want beautiful eyes without the glue, the salon, or the hours, whether you're a beginner, a busy mum, or simply over the fuss of traditional lashes.
Everything we create is soft, lightweight, and genuinely easy, designed to fit around your life instead of adding to your to-do list.
PRE-GLUED · PRESS-ON
No glue. No salon.
HI, I'M TORI PHAM
I couldn’t get my extensions fixed, so I built the fix myself.
I wanted something quick, comfortable, and natural-looking: lashes that fit a real, busy life instead of a demanding one. That search led me to pre-glued, press-on DIY lashes, and to creating LashMi.
If you’ve ever felt like beautiful lashes were too much time, too much money, or too much hassle, I made this for you.
Tori
FOUNDER, LASHMI
WHY LASHMI EXISTS
The Gap We Set Out to Fill
Before LashMi, women were stuck choosing between two frustrating options. We saw a clear gap in the middle, and built LashMi to fill it.
Strip lashes
Cheap, but messy
- Needs liquid glue
- Takes a steady hand
- Usually only lasts a day
Extensions
Beautiful, but costly
- Costs a fortune
- Ongoing salon appointments
- Constant maintenance
THE LASHMI WAY
Pre-glued LashMi
Sits between the two, and beats both
- The ease of DIY, with none of the mess of liquid glue
- The longer wear of extensions, without the salon or the price tag
- A soft, natural finish that looks like real lashes, not plastic
- A routine that fits your life, in minutes, at home, whenever suits you
OUR VALUES
What We Believe In
A lash brand is more than its products; it's how it treats the people wearing them.
These are the values that guide everything we make.
01
Comfort and Care First
Soft, lightweight lashes you forget you're wearing. Every set is vegan, latex-free, hypoallergenic, cruelty-free and formaldehyde-free, made with sensitive eyes in mind.
02
Honest, Real-Life Beauty
Lashes that look like real lashes, not plastic. Natural or dramatic, every style is made to enhance your eyes and suit the life you actually live.
03
Thoughtful Choices
Every kit, style and accessory is designed to remove a step, not add one. Fewer tools, less mess, and more of your time back.
04
The ease of DIY
The longer wear of extensions, without having to visit the salon, in minutes, just at home, whenever suits you
Designed across generations.
Tori's daughter, Phoebe, designed the Teen Range for a fresh, youthful look, with more styles still to come.
WHO LASHMI IS FOR
Made for Every Kind of Woman
LashMi isn't for one narrow "type." It's for the beauty-conscious woman who wants to look polished without spending her life, or her savings, getting there. She might be a busy professional, a mum juggling teens, a student, or simply someone who loves effortless beauty.
New to lashes?
The pre-glued design removes the mess and the learning curve.
Experienced?
A faster, cheaper alternative to daily strips or costly extensions.
Sensitive eyes?
Our gentle, glue-free approach is made with you in mind.
Short on time?
Beautiful eyes in minutes, no appointment required.
EARNED, NOT CLAIMED
Why Women Trust LashMi
Trust isn't claimed; it's earned, one happy customer at a time. The feedback we hear most tells the real story:
“
They look like real lashes, not plastic.
Soft, natural finishes that blend with your own lashes.
“
Easier to apply than I expected.
Pre-glued and beginner-friendly, no steady-hand skills required.
“
So light I forget I'm wearing them.
Lightweight and comfortable from morning to night.
Free 10-minute WhatsApp chat. Genuine support whenever you need a hand, because looking after you doesn't stop at checkout.
START HERE
Ready to Try LashMi?
If our story sounds like your struggle, we'd love for you to see what easy lashes actually feel like.
NEW TO LASHES
SHOP STARTER KITS →
Starter Kits
The beginner-friendly way in, with everything you need for your first set.
EXPLORE THE RANGE
EXPLORE RANGES →
Cluster & 3/4 Lashes
From soft and natural to full and dramatic, find the look that's you.
UNDER A MINUTE
TAKE THE QUIZ →The Lash Quiz
Answer a few quick questions and we'll match a style to your eyes.
NEED TO KNOW
Frequently Asked Questions
Still unsure? Our complimentary 10-minute WhatsApp chat is here for you.
Chat with a LashMi expert →Who owns LashMi?
LashMi was founded and is owned by Tori, a busy mum who created the brand after struggling to keep up with salon lash appointments. It's Australian-designed and owned.
Is LashMi an Australian brand?
Yes. LashMi is a proudly Australian pre-glued lash brand, shipping from Sydney across Australia and worldwide.
What makes LashMi different from other lash brands?
LashMi combines pre-glued, self-adhesive convenience with soft, natural-looking, lightweight lashes, filling the gap between messy strip lashes and expensive extensions.
Are LashMi lashes cruelty-free and vegan?
Yes. Every LashMi lash is vegan, latex-free, hypoallergenic, cruelty-free, and formaldehyde-free, made with comfort and sensitive eyes in mind.
Where can I start if I'm new to LashMi?
A starter kit is the easiest first step, or take our lash quiz to match a style to your eyes. Our free WhatsApp chat can also guide you.